8:30 · Reception of participants

9:00 · Inauguration

Mariya Gabriel, European Commissioner for Innovation, Research, Culture, Education and Youth; José Manuel Rodríguez Uribes, Minister for Culture; Daniel Martínez, Vice-Minister for Culture of the Region of Madrid; Juan Miguel Hernández León, President CBA

9:30 · Inaugural conference by the writer Juan Bonilla, winner of the Spanish 2020 National Narrative Prize.

Chair: Valerio Rocco, Director CBA

10:30 · Debate among academic leaders: How to innovate in the Humanities?

José Vicente Saz Pérez, Rector UAH; Rafael Garesse Alarcón, Rector UAM; Juan Romo, Rector UC3M; Ricardo Mairal Usón, Rector UNED; Fernando Enrique García Muiña, Vice-Rector for Innovation, Transfer and Business Relations, URJC; Dámaso López, Vice-Rector for International Relations and Cooperation, UCM. Moderator: Adriana Moscoso del Prado, Director General for Cultural Industries, Intellectual Property and Cooperation, Ministry of Culture.

12:00 · Culture as an innovative element in Europe

Wolfgang Dold, German Ambassador to Spain; Jean-Michel Casa, French Ambassador to Spain; Riccardo Guariglia, Italian Ambassador to Spain; Hanspeter Mock, Swiss Ambassador to Spain; Carmen Silvestre, Minister Counsellor of Portugal in Spain. Moderator: Valerio Rocco, Director CBA

13:00 · University and business

Begoña Gómez, Director of the Chair of Competitive Social Transformation, UCM; Fernando Martínez, Executive Vice-President of the University-Business Foundation. Moderator: Iván de los Ríos, Deputy Director of the Department of Philosophy, UAM

Pause

15:00 · Innovation and Criticism in the Humanities and Social Sciences

Pilar Carrera, Vice-Rector for Communication and Culture, UC3M; Diego Garrocho, Vice-Dean for Research, Knowledge Transfer and Library, Faculty of Philosophy and Arts, UAM

16:00 · Heritage, tourism and internationalisation of Cultural and Creative Industries

Antonio Álvarez Ossorio, Director Madrid Institute of Advanced Studies, UAM; Jasna Popovic, UC3M; Federico Buyolo, Deputy Director of the Cabinet, Ministry of Education. Moderator: Marifé Santiago Bolaños, Professor in Aesthetics and Theory of the Arts, URJC

17:00 · Innovations through the contact between science and art

María Martín Gil, Head of Research and Training, Spanish Cultural Heritage Institute (IPCE); Isabel Fuentes, Director, Caixa Forum; Sonia Frías, Coordinator of Humanities and Science, CBA. Moderator: Julio Gonzalo Arroyo, Deputy Vice-Rector for Research and Knowledge Transfer, UNED

18:00 · Closing ceremony

Pedro Duque, Minister of Science and Innovation; Ángel Asensio, President of the Chamber of Commerce; Juan Miguel Hernández León, President CBA

Final conversation

Richard Sennett and Pablo Sendra, UCL, London.